{"id":65191,"date":"2026-10-21T10:29:11","date_gmt":"2026-10-21T08:29:11","guid":{"rendered":"https:\/\/cambraterrassa.org\/agenda\/identificacion-y-priorizacion-de-oportunidades-de-inteligencia-artificial\/"},"modified":"2026-10-29T11:19:30","modified_gmt":"2026-10-29T10:19:30","slug":"identificacion-y-priorizacion-de-oportunidades-de-inteligencia-artificial","status":"publish","type":"tribe_events","link":"https:\/\/cambraterrassa.org\/es\/agenda\/identificacion-y-priorizacion-de-oportunidades-de-inteligencia-artificial\/","title":{"rendered":"Identificaci\u00f3n y priorizaci\u00f3n de oportunidades de inteligencia artificial"},"content":{"rendered":"\t\t
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Fecha25 de noviembre<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Horariode 9:30 a 11:30 h.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Lugar
C\u00e1mara de Comercio de Terrassa<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Informaci\u00f3n del curso<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Objetivos <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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  • Comprender los conceptos b\u00e1sicos de la IA y sus principales aplicaciones en el entorno empresarial.<\/li>
  • Identificar oportunidades de aplicaci\u00f3n de la IA para optimizar procesos, productos, servicios y experiencia de cliente.<\/li>
  • Aprendre a avaluar i prioritzar casos d\u2019\u00fas segons el seu impacte, viabilitat i esfor\u00e7.<\/li>
  • Conocer ejemplos reales de aplicaci\u00f3n de la IA y los beneficios que puede aportar a las empresas.<\/li>
  • Elaborar un primer mapa de oportunidades de IA para la propia empresa, identificando las iniciativas prioritarias.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    1.Introducci\u00f3n: IA, Machine Learning e IA Generativa<\/strong><\/span><\/p>

    Diferencias clave entre IA, Machine Learning e IA Generativa y los dos grandes tipos de IA aplicables a la empresa: generativa (crea contenido) y anal\u00edtica (extrae patrones y predicciones).<\/span><\/p>

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    2.Metodolog\u00eda pr\u00e1ctica en 5 pasos para identificar oportunidades<\/strong><\/span><\/p>

    C\u00f3mo mapear procesos, identificar puntos de dolor, definir casos de uso potenciales, evaluar su viabilidad y construir un roadmap por fases.<\/span><\/p>

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    3.\u00bfD\u00f3nde aplicar la IA en mi empresa?<\/strong><\/span><\/p>

    Tres grandes \u00e1reas de oportunidad: procesos internos, productos y servicios, y experiencia de cliente. Ejemplos pr\u00e1cticos.<\/span><\/p>

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    4.\u00bfC\u00f3mo evaluar y priorizar cada oportunidad?<\/strong><\/span><\/p>

    Los tres ejes clave (Impacto, Viabilidad y Esfuerzo) y la matriz de priorizaci\u00f3n para distinguir Quick Wins (resultados r\u00e1pidos) de proyectos estrat\u00e9gicos.<\/span><\/p>

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    5.Caso real: de una empresa industrial<\/strong><\/span><\/p>

    Ejemplo pr\u00e1ctico de oportunidades identificadas, priorizaci\u00f3n aplicada y resultados obtenidos (ahorro de tiempo, reducci\u00f3n de errores).<\/span><\/p>

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    6.Taller pr\u00e1ctico en grupos<\/strong><\/span><\/p>

    Elaboraci\u00f3n del propio mapa de oportunidades: listado de procesos, puntos de dolor, puntuaci\u00f3n y top 3 de prioridades.<\/span><\/p>

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    7.Turno abierto de preguntas: resoluci\u00f3n de dudas y casos pr\u00e1cticos<\/strong><\/span><\/p>

    Espacio para profundizar en ejemplos reales y resolver consultas sobre c\u00f3mo aplicar la metodolog\u00eda en vuestra empresa.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Metodolog\u00eda <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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    • El curso se llevar\u00e1 a cabo en modalidad presencial.<\/li>\n \t
    • Se recomienda a los participantes que traigan ordenador port\u00e1til con el fin de poder sacar el m\u00e1ximo provecho a la sesi\u00f3n.<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      Sr. David Cardila.<\/strong><\/span><\/p>

      Project Manager del Digital Impulse Hub y Consultor en Transformaci\u00f3n Digital.<\/span>
      Graduado en Marketing y Comunidades Digitales por la UPF y Posgrado en Transformaci\u00f3n Digital para Directivos de Pymes.<\/span>
      Especializado en acompa\u00f1ar pymes en sus procesos de digitalizaci\u00f3n.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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      Fecha 25 de noviembre   Horario de 9:30 a 11:30 h.   Lugar C\u00e1mara de Comercio de Terrassa Informaci\u00f3n del curso Objetivos Comprender los conceptos b\u00e1sicos de la IA y […]<\/p>\n","protected":false},"author":12,"featured_media":65171,"template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_tribe_events_status":"","_tribe_events_status_reason":"","_tribe_events_is_hybrid":"","_tribe_events_is_virtual":"","_tribe_events_virtual_video_source":"","_tribe_events_virtual_embed_video":"","_tribe_events_virtual_linked_button_text":"","_tribe_events_virtual_linked_button":"","_tribe_events_virtual_show_embed_at":"","_tribe_events_virtual_show_embed_to":[],"_tribe_events_virtual_show_on_event":"","_tribe_events_virtual_show_on_views":"","_tribe_events_virtual_url":"","footnotes":""},"tags":[237,183],"tribe_events_cat":[193,184],"class_list":["post-65191","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tag-curs-de-pagament","tag-curso-de-pago","tribe_events_cat-digitalizacion","tribe_events_cat-formacion-empresarial","cat_digitalizacion","cat_formacion-empresarial"],"acf":[],"yoast_head":"Identificaci\u00f3n y priorizaci\u00f3n de oportunidades de inteligencia artificial - 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